It is said actions speak louder than words; similarly, in Marketing, experiences speak louder than any promotional strategy when it comes to customers. In today’s competitive world, the USP of any brand is what highlights its presence in the Market Landscape. Is...

Does the Events industry fascinate you?  Do you feel that your personality type and skillset match that expected by the industry? Are you wondering whether this will be a lucrative career option?   Read on to get a glimpse into the pace at which the Indian events...

Do you dream of becoming an Event Planner?  Would you like to start your own Event Planning company soon?  Read on to know how you can make it come trueWhat does an Event Planner do?As an Event planner you will coordinate and manage all aspects of an event.  You could...

Now and then you must be reading about Event Management. Everyone will tell you that this is a field where you will learn more through experiment and exploration.  No doubt!  But a course in Event Management will certainly provide you knowledge and experience in a...

Sponsorship often determines the success or failure of an event.   Whom to ask and how to ask, if clear, can change the entire game.   The process is a matter of research, creativity, skill and understanding of the market. How to Ask for Sponsorships for Events? Not...

Getting sponsors for events would be like providing wings to your imagination and dreams.  An effective proposal is not less than   the backbone for successful event planning and management. It   makes available the necessary funds and support to the organizers and...

What is Sports Management? People often mistake Sports Management with playing the sport. Many students   wonder    whether they would be taught Football, Cricket or Hockey.  Rather, Sports Management is about being able to manage sports and conduct sports events.  It...